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14 Aug 2010 | Press Release

Medikidz, founded by Kate Hersov and Kim Chilman-Blair, two New Zealand doctors, is a new media firm which has created a series of superheroes who explain disease to children.

Through this education, children not only learn what is wrong with them, but they are able to live a happier life and to share their feelings with others.

This is an offering which the NHS would surely love to offer if they had infinite funds, but it took blue- chip Investors such as Dermot Desmond, John Taysom (an early investor in Yahoo!) and Rob Hersov to join forces with the founders in order to deliver it.
l'm glad Medikidz decided to become a social enterprise with a foundation running alongside. Many social enterprises toy with the idea of becoming not-for-profit ventures. However, the business of doing good should be just that - a business.

It shouldn't be left to the government, the part-time or volunteer sector, or NGOs. There is no fundamental conflict between making money in order to live and give well. If you're going to set up a business, you won't attract the best talent unless it is well-funded, and profits are the best way to ensure sustainability.

The bigger the State grows, the weaker the people become - big government creates dependency. Barry- Walsh, Gowers, Cohen, Hersov and Chilman-Blair demonstrate that ordinary Citizens will step in with their business acumen, new technologies, management skills and focus on sustainability through profitability and do a better job at creating and reforming society than the state will. It's time to lead with that, rather than continuing to ask, "What should the Government do about...?"